#cariacares - digital strategy by Auscast Network

Last Updated: October 31, 2025
Learn the profit-making steps with digital strategies that turn online visitors into customers.Your host Caria Watt has 20 years experience in marketing and communications, and shares her insights on how you can get your website ranking higher on Google search, turn more online consumers into sales and be a mindful communicator.On most days, you'll find Caria burning toast in the kitchen, whilst learning something new, to feed her digital-entrepreneurial addiction.Connect on Social: @CariaWattRate #CariaCares Digital Strategy PodcastSpotifyOpen the Spotify app on your phoneTap the Search tab in the bottom toolbar.Search 'CariaCares Digital Strategy' and selectSelect the podcast from the list of optionsFrom the main podcast page, tap the three horizontal lines (under the podcast cover image).In the pop-up menu, select Rate show.Tap the right-hand star to leave 5-stars (most appreciated) 🙏Apple PodcastsOpen the Apple Podcast app on your phone or iPadSearch 'CariaCares Digi
ChatGPT AI is not taking over the world (yet)
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ChatGPT: The AI model that's not taking over the world... yet. Tune in to learn its limitations and how to use it to your advantage. Be warned: it's not a replacement for your marketing strategy or team, but it can be a trusty sidekick.

Boost Instagram with an audit
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Boost Instagram with an Audit. Improve on your Instagram strategy, get rid of outdated tactics, boost conversions, and make evergreen content even better.

Caria on Mastering Marketing Agility
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Marketing has moved into a more agile space, where you now need to be a Master of Marketing Agility.

Digital Technology Pros and Cons of a Better or Worse Digital Life
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Digital Technology pros and Cons for a better or worse digital life. The most valuable social currency of the digital age is an economy of attention. Everyone has a digital platform to broadcast their opinion on. A single click can open the doors to a lifetime of blogs, podcasts, videos, paintings and the list goes on. This podcast weighs up the pros and cons of digital technology.

Sneaky Brand Marketing tricks
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Sneaky Brand Marketing tricks can be so clever, we don't even notice them. Here are 5 clever but sneaky brand marketing things you can do for your own business. You just have to think outside the square!

The Power Behind a Digital Audit
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The Power behind a digital audit can help you work out what is actually working when it comes to your SEO tactics and what you can get rid of.

The difference between INBOUND MARKETING vs OUTBOUND MARKETING
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Want to know the difference between Inbound Marketing vs Outbound Marketing? This week I cover Inbound Marketing and the key benefits vs Outbound Marketing tactics.

On-Page SEO and Off-Page SEO Tactics for your website
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On-Page SEO and Off-Page SEO tactics for your website. This week we cover how you can include both On-Page SEO and Off-Page SEO as part of your digital strategy and marketing plan and what you need to know.

The basics of a HIGH CONVERTING WEBSITE and Why you need one now
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The basics of a high converting website and why you need one can mean you go from good to awesome. This week I cover What a high convert website is, why you need a high converting website and the 7 principles of a high converting website that you can implement now!

Why Adopting BIG BUSINESS BRANDING can Sink your Smaller Business
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Why Adopting Big Business Branding can sink your smaller business. This week Caria Watt covers how smaller businesses face a different problem, how big business marketing strategies won't work and what you need to concentrate on instead.

From Rejection to Owning a SUCCESSFUL BUSINESS with Joe Orlowski
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From rejection to a successful and thriving business with Joe Orlowski of Stanley & Co Hair. How you can shift your thinking that leads to better things. 

Social Media Update 10
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Social Media Update 10

How to INCREASE Traffic to Your Website Quickly
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How to Increase traffic to your website quickly and effectively (FAST).

Social Media Update 9
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Social Media Update 9

The Best Ways to ATTRACT CUSTOMERS in a Competitive World
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The best ways to attract customers in a competitive world with four tips to help you and your business make a difference to your sales.

Social Media Update 8
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Caria Social Media Update 8

3 MARKETING MISTAKES that can Kill your Business
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3 Marketing Mistakes that can kill your business with steps to get you and your business back on track.

Social Media update 7
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Caria Social Media Update 7

Why your Business Needs a Digital Media Strategy
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Why your business needs a digital media strategy to win hearts and their wallets. By of the end of the podcast you will know:

CariaSocial Media Update 6
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Caria Social Media Update 6

4 Reasons why Facebook Ads are Critical for your Business to Survive COVID-19
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4 Reasons why Facebook ads are critical for your business to survive COVID-19.

CariaSocial Media Update 5
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Caria social media update 5

CariaSocial Media Update 4
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Social media update number 4

CariaSocial Media Update 3
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Caria social media update number 3

CariaSocial Media Update 2
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Caria social media update number 2

CariaSocial Media update 1
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Caria social media update #1

5 Amazing SEO Tips to Skyrocket your content strategy
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5 Amazing SEO tips to skyrocket your content strategy whether it's on your website or social media. These are digital marketing tips to help you create your content strategy today.

Podcasting, radio and brand awareness with Andy Martin, Co-founder of Auscast Network
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On Caria's couch this month is Andy Martin, Co-founder AuscastNetwork - Australia's coolest podcast who talks about working on NOVA radio, the benefits of podcasting and how you can start and what it takes to build brand awareness on social media.

Breakthrough feelings of overwhelm (now) 4 powerful strategies
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Simple strategies to help you get over feelings of overwhelm to get on with life.

Build quality backlinks fast - 10 things you need to know now
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Everyone knows that to build quality backlinks you need industry connections or the ability to leverage website connections. Search engines no longer just analyse your web page through keywords - now Google algorithms look at how many websites link to your web page and determine the link quality. This week I outline 10 ways you can build high quality backlinks fast.

6 SEO Secrets to drive more traffic to your website
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There are no secrets to SEO. You can rank high if you have great content, address your audiences search intentions and take the time to optimise your website and social media platforms.

5 Top Social media marketing tools to boost your campaigns
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Social media marketing is something that we can't ignore no matter if you're a marketeer, product owner, local business, affiliate marketeer or have an online e-commerce business. That's why Caria has listed the top five social media marketing tools to help boost your social media campaigns.

Six things you should know about keywords for your business
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How important are #keywords for your business? You know you should use keywords in your website and social media but do you know why? Here are 6 things every business and brand should know about using keywords.

What's the fuss about Google Algorithms?
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GOOGLE search is a powerful tool and the internet is a massive place to find what you’re searching for. That’s why they have all these Algorithms in place but does it help you or not? Caria covers the benefits of Google algorithms for your #website and #socialmedia.

Everything you need to know for career success Part 2
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Communication is important to build your career. Whether you're an executive or just starting out, how well you can communicate will determine the level of your success. Learn the skills you need for career success.

Everything you need to know for career success Part one
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Communication is important to build your career. Whether you're an executive or just starting out, how well you can communicate will determine the level of your success. Learn the skills you need for career success.

7 ways to have a successful conversation with that difficult person
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7 ways to have a successful conversation with that difficult person. The purpose of dialogue is to understand what’s being said and why it’s being said. in order to understand why, we need to ask careful questions and list deeply to the answers. Today let’s dive into 7 things you can do to have a successful dialogue with that difficult person.

How to be a better decision maker
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Want to make better decisions? Knowing how to make deliberate decisions is a learned skill. Through each letter of the word PAUSE, here are 5 tips to making better decisions.

5 ways to have a good conversation
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Can you talk to a stranger and have them instantly warm up to you? Here are 5 ways to have a great conversation and keep the discussion flowing.

How to debate and collaborate with colleagues
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Are you unable to find common ground with colleagues? Does a debate end up getting you hot under the collar? This week we discuss how a debate is really one step removed from dictation. Unless you try this.

What are the 5 different types of conversation?
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Are you stuck in old ways of thinking and unable to connect to your audience? This week we discuss how dictators are definitely not winners, especially when it comes to changing people’s minds. Get 5 tips to become a better leader.

9 simple things to boost your mood
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Are you stretched for time and everything at work is going a little haywire? Authentic communication starts with the way we feel inside. This week I uncover nine simple things you can do to have a really good day.

The Importance of Authentic Communication
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The importance of authentic communication: In our fast paced lives, it can be tricky to stay ahead of the digital landscape and remain humble and sometimes even humane. That's why it's really important to get back to the basics: What is communication and why is it so darn important for business and are careers?

Relationship Scammers trick your heart and money
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Has someone ever tried to scam you when it comes to your heart and money? How do you know if someone's faking it online? This week let’s discover how to spot the online scammer and walk away before it's too late.

The 5 Principles for brands to be more authentic
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Today the lines are blurred for brands. With so much online competition, how do you know that your brand is reaching your target market? Here are the five principles brands need to be more authentic to reach and appeal to the right type of customers.

How to be authentic and real
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The ability to communicate and express yourself in a genuine, authentic way is one of the keys to success both in business and in life. This week let's discover four steps to honour who you really are when it comes to communicating at work or at home.

Reset revive and survive your inner dialogue
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Ever wake up where nothing goes right? Here is how you can reset, revive and survive your internal dialogue, to save the day. 3 steps to being a way more compassionate communicator with yourself.

When is enough really enough?
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The home once was a place of sanctuary. But in our digital global landscape that never sleeps, the home has now become an extension of the office. The outcome is more stress related illnesses. So when is it time to switch off and forget about work? This week I give you 5 key questions to ask yourself to help you switch off.

Quick Sample - Episode #4 The Buzz Can Mask the Real Deal
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This is a sample from the full episode.

The buzz can mask the real deal
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In our digital landscape people have become so disconnected with each other with smart devices they often miss the cues. This week I cover the four steps to communicating more effectively.

Commitment to self preservation
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Can you promise a commitment to self preservation? This week let's discuss how you can be authentic through powerful communication in your career. One of the most common questions I get asked by clients is why they attract liars into their teams or have colleagues who love the drama. It all comes back to the commitment of self.

Calm your road rage down
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Authentic communication is powerful. When a woman communicates exactly what she wants, she instantly becomes more appealing.

Meditation is better than sliced bread
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Learn how to calm down quickly, with ease, anywhere. A simple mantra to help you relax with your eyes open.

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